It is with very mixed feelings that I think about tomorrow: sadness, nostalgia, anxiety, excitement, anticipation and sadness again. Tomorrow I’ll be walking through the 300K square foot warehouse and offices, saying goodbye to the great people I’ve worked with over the last 2 years. Tomorrow is my last day at Blendtec.

The sadness and nostalgia are about the team I have to leave behind. We’ve worked fantastically together over the past few years – building a real digital marketing practice in an environment that had no idea what that meant. We have had to band together like POWs, and are closer for it. We’ve learned and taught together, developed programs and processes, and eaten a lot of Sushi.

The anxiety? There are so many projects I never got to work on. So many plans that are yet unrealized. I don’t feel like I’ve accomplished what I set out to do when I came to Blendtec, and that hurts. It still keeps me up at night. I have turned down offers in the past because of this, but this time the opportunity and opportunity cost outweigh that feeling.

I’m excited and looking forward to the new chapter I’m going to start at Qualtrics. I’m headed there to be the Head of Digital Marketing. It’s an awesome company that has been growing like crazy over the last few years. They have great products and an even greater team. I’m really looking forward to rounding out my experience doing some real B2B marketing (instead of the consumer marketing and ecommerce I’m used to). I look forward to getting way outside my comfort zone, learning a ton and doing a lot of really impactful work.

And then I’m sad again. I wish I could take my team with me. I wish that the situation was different and that I could have made more of an impact on Blendtec. I’m sad that I won’t get to be there for the great work that is yet to come.

If you ever have the opportunity to work with Coy Robison, Jessica Andreasen, Mike Jensen, Tyler Heaps, Landon Michaels, Kelli Farley or Chelsea Hoer – take it. I am already jealous of whomever works with them next. I can’t really list the rest of the amazing people there, so I’m keeping it to my department. Blendtec is full of awesome.

I start my new role in a couple weeks after taking a little time with the family. If you are around and want to grab a bite or have a chat – let me know. The list of projects my wife has for me is long, but I’ll make time. :)

Qualtrics, here I come!

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